Be where your customers are

Today, B2B buyers also make most purchasing decisions online. Two-thirds of companies already prefer to procure spare parts via digital channels.

Increase your sales

Through digital sales, you can strengthen the bond with existing customers, but also develop additional customer groups for your products.

Relieve your sales department

Our customer Voith can already process more than 450 price inquiries per month automatically via the web store. 450 inquiries that no longer have to be processed by employees.

The future of
B2B e-commerce

The importance of e-commerce and digitization is growing. Especially in the B2B sector. B2B e-commerce sales are growing at an annual rate of over 15%. According to the VDMA, webshops are also the strongest IT investment area for many companies. B2B buyers are also increasingly expecting digital purchasing options. How can companies respond to these developments?

Holger Reimsbach, Business Analyst E-Commerce, provides impressive answers at Plan Software’s virtual conference.

Do you want to see the
complete lecture?


Are your products too
complex to offer online?

No way! There are unlimited possibilities
through e-commerce + configuration

In our webshop solutions, your processes and data are always perfectly coordinated. Trillions of possible combinations? No problem for our sophisticated sets of rules. In addition, B2B customers now also expect a B2C-type shopping experience. Product configuration, supported by visual elements or technical calculations, ensures that customers receive exactly what meets their requirements. In this way, inspire your customers with a convenient shopping experience.

  • Self-services: Easy configuration and purchase of complex products
  • Customer-specific pricing even for configured products
  • Seamless interfaces to the systems in your company

An online shop is compulsory.
The customer portal is the icing on the cake.

B2B-E-Commerce thought ahead

A customer portal is more than just a web store for business customers: It maps the entire cycle of your customers from the inquiry to the service and thereby improves the bond between your customers and your brand. With a digital customer portal, you set the standard for smart, efficient, and future-oriented interaction with your customers, including attractive up- and cross-selling potential.

What benefits a customer portal offers:

  • 24-hour service for your customers: All documents and real-time data in one place
  • Can be implemented for any country in any language
  • Seamless integration with configuration and calculation software possible
  • More digital services for more customer loyalty

For our customer Vahle, we implemented a digital customer portal that combines SAP, online store and configurator in a user-friendly way.

Digital transformation? Gladly.
But with a customer focus, please.

With an excellent user experience and outstanding
usability, you can make your webshop a real success

Purely functional B2B stores will have a hard time in the future, especially because B2B customers transfer their experiences from the B2C context to B2B. Consistent B2B customer experience, digital B2B touchpoints, intuitive handling and user-friendliness are not just empty buzzwords for Plan Software. Rather, they represent key parameters that we address in order to create unique user experiences and noticeably increase your customers’ satisfaction.

  • B2B customer experience and usability that knows how to inspire users
  • Powerful intensive workshops with our UX experts for an excellent UX set
  • Holistic approach: analysis, planning, development and advice
  • We know and understand our customers' industries very well

Standardized solutions do not go as far as customized solutions from Plan Software. This is the only way to really create a competitive advantage, because the others have everything else!

Patrick Lis, Director eBusiness, Voith Group

In B2B, there is no such thing as the one strategy or the one software.

We support you with a tailor-made solution

For many requirements, there are already standardized store systems that offer a great deal of out-of-the-box functionality, even in a B2B context. However, ready-made store systems can reach their limits in some cases. Then the customization effort becomes extremely high and restrictions as well as unused functions are the result. An individual development based on our B2B kit for industrial stores can be the solution here. Each of our stores is customized and guarantees a consistently high performance as well as sustainable success.

Shopware 6

Quick and easy start to B2B e-commerce and the freedom to grow with your solution

  • Extensive out-of-the-box functionality
  • Rapid time-to-market
  • Low entry costs
  • Flexible and easily expandable

Plan Software Commerce

Maximum individuality and complete freedom in B2B e-commerce for the greatest possible competitive advantages

  • Tailor-made from our B2B modules
  • Integration with other store systems possible
  • Maximum adaptability to your processes
  • Greater opportunities for innovation

You would like to see our solutions live? We would be happy to give you an insight into our work. Arrange a demo appointment now.

Master your digital transformation
with us at your side!

Holger Reimsbach | Solution Manager E-Commerce
email: hreimsbach@plansoft.de | phone: +49 681 37 92 7 - 0